A direct online food ordering system offers several key advantages that can significantly boost your restaurant’s profitability by reducing costs and increasing revenue:
Eliminate Third-Party Fees
When you use a direct online ordering system, you avoid the hefty 20-30% commissions charged by third-party delivery apps on each order. By keeping 100% of the order value, you retain much more of your revenue.
Lower Transaction Costs
Direct online ordering platforms often have lower credit card processing fees compared to third-party services. For example, Milagro Online Ordering charges a flat 2.9% + $0.30 per transaction, which is lower than the 3-5% charged by many third-party services. These savings add up quickly. With our food ordering system, you can keep 100% of your earnings with our 0% commission model. You can enjoy straightforward and transparent pricing with no hidden fees.
Improve Customer Retention
By handling orders directly, you build stronger relationships with your customers. You can offer loyalty programs, discounts, and special promotions to incentivise direct ordering, driving repeat business. This customer loyalty is hard to replicate with third-party apps.
Increase Order Accuracy
When your online food ordering system integrates directly with your POS, it eliminates manual entry errors. Customers see the correct, up-to-date menu and pricing. This improves order accuracy and customer satisfaction, reducing costly mistakes and unhappy customers.
Gain Control Over Your Business
With a direct online ordering system, you control the customer experience, promotions, and data. You can tailor the ordering process, offer exclusive deals, and gain valuable insights into your customers’ preferences and behaviours. This flexibility is lost when relying on third-party platforms.
Summary
By implementing a direct online food ordering system, restaurants can reduce costs, boost profits, and build lasting relationships with customers. The initial investment is well worth the long-term benefits of cutting out third-party fees and keeping more of your hard-earned revenue.
